Mobile phone retailers threaten brands of boycott unless online discounting is stopped

Cellphone retailers under the umbrella of their apex national body, All India Mobile Retailers Association (AIMRA) has informed brands like Xiaomi, Samsung and OnePlus that unless online discounting is controlled, retailers will deduct the difference and sell at online prices and may even consider boycotting the brand altogether.

from Hardware-Tech-Economic Times https://economictimes.indiatimes.com/tech/hardware/mobile-phone-retailers-threaten-brands-of-boycott-unless-online-discounting-is-stopped/articleshow/73194136.cms
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